Privacy Checkup Is Now Live on Facebook

FacebookPrivacy Checkup Is Now Rolling Out | Facebook Newsroom

News from Facebook:

Today, we’re starting to roll out Privacy Checkup, which helps you review and control who you’re sharing with.

More info:


Facebook changes — EdgeRank, Privacy and Promotions


I’m approximately one month late in mentioning that Facebook changed EdgeRank. I’ve read that the term EdgeRank is no longer used. And we’ve all read, and seen, Story Bumping. As posted by Facebook:

So how does News Feed know which of those 1,500 stories to show? By letting people decide who and what to connect with, and by listening to feedback. When a user likes something, that tells News Feed that they want to see more of it; when they hide something, that tells News Feed to display less of that content in the future. This allows us to prioritize an average of 300 stories out of these 1,500 stories to show each day.

You can read more about these changes at “Facebook: News Feed Visibility Changes and RIP EdgeRank.”


And, in case you’ve already caught up with that, here’s the new news: “As part of this proposed update, we revised our explanation of how things like your name, profile picture and content may be used in connection with ads or commercial content to make it clear that you are granting Facebook permission for this use when you use our services.”

Read that again: “to make it clear that you are granting Facebook permission for this use when you use our services.”

Read the Wall Street Journal’s post on this for more insight on what it means.


And, for you marketers, Facebook announced that “It’s now Easier to Administer Promotions on Facebook.”

We’ve updated our Pages Terms in order to make it easier for businesses of all sizes to create and administer promotions on Facebook.

What they’ve done:

We’ve removed the requirement that promotions on Facebook only be administered through apps.

However, they now also…

…our Pages Terms now prohibit Pages from tagging or encouraging people to tag themselves in content that they are not actually depicted in…

And thus endeth the Facebook changes update. Did I miss any? Wait, yes I did! Check out PR Daily’s “All the major changes Facebook has made in 2013” for a more inclusive list.


Online Privacy Tips

“How to I gurantee my privacy?” and “How do I safeguard my information?” are two of the most common questions I receive in my social media classes. I wish I had a simple answer.

The truth is that the best we can do is, well, our best. There’s no foolproof method to make sure you’re never hacked. And there’s no guarantee it’ll never happen to you or one of your accounts.

However, there are some things you can do to make it… no quite so easy for others to hack you.

Check out this post, “10 Online Privacy Tips for Librarians,” from iLibrarian.

Of particular interest is “Beware of Free Public WiFi.”

I found it chilling to discover all of the ways that people could access your information when you’re using free public wifi. Using free programs such as the Firefox extension Firesheep, people with absolutely no hacking skill at all can see which unsecure sites (some of which include Facebook, Twitter, Tumblr, Flickr) you’re logging into and simply click to access your account by hijacking the login information you’ve entered. (For more read: How to Hijack Facebook Using Firesheep). And unfortunately this isn’t the only program out there. From now on I will be more careful about what I access via public wifi and I certainly won’t be logging into anything.

To this list I would also add don’t make all your passwords the same word. If one account gets hacked, they’ll have the password for all of them.


Links, posts and stories you may have missed — February 18

iPhone Photography
Did you know the Houston Center for Photography is giving a class in iPhone photographs? Check out “Center offers controversial iPhone photography class, raising questions of what is art” for some additional information. It’s called “iPhoneography.” I’m not making that up.

Want to see if anyone is stealing your blog content? This article, “5 Simple Online Services for Checking Content Plagiarism,” from ProBlogger  suggests a few services you can try:

Privacy Policy Generator
Need to create a new privacy policy for your organization? You can generate your privacy policy using Iubenda. You’ll have to login using Facebook or create an account, then you answer a few questions to create a copy and paste privacy policy for your website.

Google Hangouts
One of the little-known and underutlized benefits of having a Google+ account is Google Hangouts. This gives you the option of videoconferencing for up to 10 people. In addition, you can choose to do Hangouts on Air, which is basically videostreaming with an automatic archive on Youtube. To get started, check out this post: “Using Google Hangouts for Newbies.”

Content Curation
Want to curate content as part of your content marketing plan? Start with “19 Great Web Curation Tools” to choose the service to us.